Joyce's mission is to help non-techie business owners, both young and old, use technology to help their businesses grow.
She runs Marketing Tech, which provides cool clever customisable apps, websites and landing pages, as well as app marketing training and consultancy to help ensure businesses generate results from their app or web investment.
Marketing Tech focuses on delivering customer loyalty and events-based app and web solutions for businesses and non-profit organisations. Her clients include start-ups, Chambers of Commerce and TEDx.
Joyce has a lifetime of marketing and project management experience working for large corporate brands and small businesses in Asia and Europe. A regular guest speaker at the City Business Library in London, her insights are regularly featured in technology, marketing and business publications. She also sits on various eminent London committees as a marketing consultant.